AWARENESS FOR MULTIPLE MYELOMA
& GAUCHER DISEASE
RAISING THE BAR FOR RESEARCH & AWARENESS
We worked with Ethos on a large conference they were attending in San Diego. They were tasked with the challenge of raising money and awareness around two specific diseases while encouraging people to have fun and engage with their booth.
BLENDING EDUCATION with FUN
To help increase engagement and drive traffic, we provided two fully customized Hype kiosks to be stationed in their booth space. We worked with Ethos to plan the activation so that it was fun for the guests, but also educational.
A COLORFUL ENGAGEMENT
With each kiosk representing one disease, we customized the user-experience to offer educational facts about each disease throughout the process.
RAISING RESEARCH MONEY ONE PHOTO AT TIME
In addition to increasing awareness and educating attendees, Ethos took advantage of the high traffic area by donating a generous amount for every photo that was taken! The money raised during the event will go towards research for each disease represented.
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